Your Way of Living
The Your Way of Living campaign was a comprehensive marketing initiative aimed at promoting Venue Ladies, a luxurious social and health centre in Qatar.
STORY GAP
How to enhance Venue Ladies’ retention rate and create a stronger sense of community?
AGENCY
Narrative Marketing Group
The Strategic Campaign
emphasized that Venue Ladies provides more than just fitness services – it offers a distinct environment for Qatari women to flourish and be true to themselves, by…
Showcasing diverse member activities through a carefully crafted videoshoot
Organizing events to nurture connections among members, enabling bonding and sharing
experiences.
Creating a tangible connection with the campaign through an engaging installation by the pool, encouraging members’ social media sharing.
